Client: Woking Shopping
Woking is currently undergoing a period of major change. AL Marketing is working with the centre’s management team and its development partners to reposition Woking within the highly competitive regional catchment.
Our strategic team is re-setting the Woking brand enabling the town to develop a far-reaching position beyond its traditional shopping core with residential, hotel and leisure set to transform the town centre.
At the same time, AL’s creative and account management team are in place to ensure that retailers continue to thrive despite the redevelopment works.